Mob Rules: the new laws of business, politics, and culture

Excellent outlook on how mobile communications are empowering people at the bottom end of world markets. Video of presentation.

Sometime shortly after Web Directions South concludes, somebody (probably a somebody in the “developing” world) will become the three billionth mobile phone subscriber. Good for the providers, of course - but the effects of the network on human social organization are far more profound. From the dhows of Kerala to the cities of China to the beaches of Cronulla, we’re all coming into contact with - and learning how to master - the subtle skills of spontaneous self-organization which are the essential fact of life on the network. We can get in front of this spree of self-organization - or get run over by it. Either way, mob rules are the new laws of business, politics, and culture.

Web Directions South 2007  - Video - Mark Pesce (lead-in clips are kind of wierd, bear with it, it gets into the presentation after about 5 minutes)

Transcript